Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
SBD/November 4, 2011/In The StudioPrint All
Mark Coughlin, Octagon executive vice president, stopped by the studio to talk about trends in sports consulting and motorsports. Part three of the discussion starts with a look at where the best opportunities are for companies interested in sports other than motorsports. Coughlin, who oversees Octagon's office in Huntersville, N.C., goes on to talk about breaking into the sports business industry and offers insight into characteristics he looks for in new hires.