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SBD/October 7, 2011/Research and Ratings
Cable TV Nets Fail To Reach 100 Million U.S. Homes For First Time Since '09
Published October 7, 2011
This month marks the first period since November ’09 in which there was not a single cable TV network topping the 100-million homes distribution mark. ESPN and ESPN2, the sports nets with the best distribution, both have not topped 100 million homes since July. As the '11-12 NHL season gets underway, Versus is in 75 million homes, up slightly from the same period last year. Listed below are the top 10 cable TV networks in U.S. distribution for October, with comparisons to previous years, along with similar data for networks carrying sports content (THE DAILY).
|
CABLE TV NETWORK DISTRIBUTION IN THE U.S. FOR OCTOBER
|
||||||
| NETWORK |
'06 (000)
|
'07 (000)
|
'08 (000)
|
'09 (000)
|
'10 (000)
|
'11 (000)
|
| The Weather Channel |
91,744
|
96,410
|
98,366
|
99,966
|
100,805
|
99,897
|
| TBS |
91,462
|
96,059
|
98,655
|
100,158
|
101,226
|
99,796
|
| Discovery Channel |
92,253
|
96,926
|
98,318
|
99,902
|
100,690
|
99,603
|
| Food Network |
90,813
|
95,575
|
97,543
|
99,305
|
100,404
|
99,391
|
| Nick-at-Nite |
91,660
|
96,360
|
98,103
|
99,648
|
100,577
|
99,358
|
| Nickelodeon |
91,660
|
96,630
|
98,103
|
99,648
|
100,577
|
99,358
|
| USA Network |
91,784
|
96,402
|
97,970
|
99,338
|
100,172
|
99,177
|
| CNN |
92,044
|
96,554
|
97,945
|
99,430
|
100,237
|
99,081
|
| TNT |
91,906
|
96,400
|
97,716
|
99,308
|
100,215
|
99,011
|
| A&E |
91,583
|
96,205
|
97,556
|
99,022
|
99,935
|
98,882
|
| ESPN |
92,235
|
96,566
|
97,742
|
99,088
|
99,960
|
98,648
|
| ESPN2 |
91,686
|
96,243
|
97,348
|
98,824
|
99,931
|
98,470
|
| FX |
89,991
|
94,513
|
94,853
|
96,198
|
96,877
|
97,996
|
| Golf Channel |
69,363
|
76,798
|
82,000
|
81,631
|
83,368
|
82,934
|
| Speed |
68,161
|
72,916
|
73,293
|
74,184
|
77,091
|
77,394
|
| Versus |
70,684
|
74,020
|
73,546
|
63,379
|
74,707
|
74,989
|
| ESPNews |
51,712
|
62,152
|
67,375
|
69,841
|
74,248
|
73,264
|
| ESPNU |
n/a
|
n/a
|
n/a
|
n/a
|
73,689
|
71,948
|
| MLB Network |
n/a
|
n/a
|
n/a
|
n/a
|
55,819
|
67,220
|
| NFL Network |
n/a
|
43,942
|
41,916
|
50,334
|
57,299
|
56,550
|
| NBA TV |
n/a
|
n/a
|
n/a
|
n/a
|
n/a
|
54,400
|
| Fox Soccer |
n/a
|
n/a
|
34,317
|
34,767
|
38,449
|
38,844
|
| ESPN Classic |
62,132
|
63,187
|
63,194
|
63,871
|
40,848
|
32,648
|
| Fuel TV |
n/a
|
n/a
|
n/a
|
n/a
|
n/a
|
31,750
|
NOTES: Distribution not listed for networks that do not subscribe to daily Nielsen Co. ratings. Among those networks not listed are NHL Network, Universal Sports, CBS Sports Network, Tennis Channel, Fox College Sports and the Big Ten Network.
