John Deere To Sponsor PGA Of America Georgia Deal With IMG, JMI Worth $152M ESPN Targets FS1 In Blog Post Southern Miss Names Jon Gilbert AD Cadbury's, EPL Announce Sponsorship NCAA Tourney To Reveal In-Season Rankings Oak View Group In Talks To Buy Pollstar Curry, Warriors Leading NBAStore.com Sales AFC/NFC Title Games Sunday Off From '16 NASCAR Unveils Point System Overhaul
SBD/October 7, 2011/In The StudioPrint All
Chip Ganassi Racing Teams President Steve Lauletta talks about his professional journey and the sports business stories he is following in part three of his discussion with SBJ/SBD Exec Editor Abe Madkour and SBJ reporter Tripp Mickle. Social media is one of the topics covered, and Lauletta delves into some of the details of Ganassi's social and digital efforts. Lauletta: "We are dedicating a lot of resources to it. We are going to have some dedicated people to it." He also touched on the sports strategy of Miller, a brand he used to work for. See part one and two of SBJ/SBD's talk with Lauletta.