Rousey To Be Face Of UFC's First Outfitting Deal LeBron James' Popularity On The Rise Packers, Wisconsin Lottery Detail Scratch-Off Games NFL Marketing Notes Marketplace Roundup Carl Edwards Leaving RFR In '15 FIFA Sponsors May Decrease Pushes For Reform Cirrus Fitness Signs Deals With Pro Leagues Under Armour Launching Female-Focused Ads Johnson Leads In NASCAR TV Exposure
Upcoming Conferences and Events
SBD/October 6, 2011/Marketing and Sponsorship
General Mills To Stay With RCR, Promote Wheaties On Jeff Burton's Cup Ride In '12
Published October 6, 2011
HE SAID, SHE SAID: ESPN's Rusty Wallace disputed a report that he is contemplating shutting down his Nationwide Series team. Wallace said he never indicated he "was going to shut my team down.” Wallace: “What I did say is that if I can’t find a sponsorship in a timely matter, I might have to slowdown and maybe mothball some things. I never did say I’m going to shut the team down” (“NASCAR Now,” ESPN2, 10/5).