SBD/September 28, 2011/Facilities

In The Studio: Superdome Renovations Have Changed Saints Gameday Experience

As a companion to his cover story in this week's SportsBusiness Journal, reporter Don Muret discusses the renovations in and around the Superdome in New Orleans, exploring how these upgrades have changed the Saints gameday experience. Muret details how new features -- such as bunker lounges and a reconfigured seating bowl -- have made the Superdome "basically a new stadium." Muret, who attended the Saints' home opener on Sept. 18, talks about how the suites' convenience and proximity to parking were a "major selling point" to ticket buyers. Muret also explains how the Champions Square area outside the stadium extends the fan experience and provides the team with an additional revenue source. Read Muret's full story in this week’s issue and watch the full video below.
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