SBD/September 7, 2011/Media
Published September 7, 2011
IN THE RING: BROADCASTING & CABLE's Ben Grossman reported the WWE "began running spots for its potential new network on Monday," as ads for a WWE Network appeared during "Monday Night Raw" on USA Network. The promos did not give a launch date, but indicated that the net "would be coming in 2012." Grossman noted the ads "included a mix of classic (think Andre The Giant) and current wrestling clips" (BROADCASTINGCABLE.com 9/6). CABLEFAX DAILY notes details surrounding the launch "remain limited." WWE "declined to comment" following the promos, but has said in the past that it "favors a network model featuring multichannel ops as investors." Comcast-NBCUniversal "appears a viable candidate for part ownership of a WWE net given how USA and Syfy both enjoy successful WWE shows and are WWE's last remaining cable partners" (CABLEFAX DAILY, 9/7).
HE'S IN THE GAME: In N.Y., Bob Raissman noted EA Sports' "Madden NFL 12" was just released with Gus Johnson on the play-by-play, and industry sources said that this iteration "is likely Johnson's last Madden game call." But the Fox announcer said that that would be "news to him." Johnson: "From what I understand everything is a go for next year. Nothing has been expressed to me about any changes." Raissman noted "Madden" analyst Cris Collinsworth "is still under contract to EA" (N.Y. DAILY NEWS, 9/4).
TAKING IT TO THE NET: Basketball writer Chris Sheridan announced yesterday on Twitter that he has left ESPN after six years and launched a new website, www.sheridanhoops.com (TWITTER.com, 9/6).