Pacers Hire Shamrock S&E To Find Sponsorships Iverson Protests Nike Tribute Shoe Marketplace Roundup Sonic Signs Durant As First Athlete Endorser Broncos Sign Exclusive Deal With DraftKings Pacers, McDonald's To Debut New Campaign Athletes Poke Fun In New Foot Locker Ads All Nippon To Title Sponsor LPGA Major Pepsi, NFL Promoting Heavily Through Digital Marketplace Roundup
SBD/August 1, 2011/Marketing and Sponsorship
Hope Solo Inks Multiyear Endorsement Deal With Gatorade
Published August 1, 2011
NEED FOR SPEED: Solo drove the pace car at yesterday's NASCAR Sprint Cup Series Brickyard 400 at Indianapolis Motor Speedway. She joked, "They don't want me to go a mile over 55 miles per hour (pit road speed). I thought this was a racetrack!" (USA TODAY, 8/1).