The Univ. of South Carolina football uniforms this season will feature the “first update since Under Armour became the Gamecocks’ official football apparel provider” in ‘07, according to Andrew Shain of the Columbia STATE. The jerseys will include “different lettering, numbers and striping while being a bit lighter for players." The word “Carolina” across the chest and players' numbers “have been changed to the typefaces introduced on the basketball jerseys last year.” UA also has moved the two-tone stripes “from on top of the shoulders to the front and added thin curved stripes along the back.” UA Senior On-Field Designer & Manager Adam Clement indicated that the “curves are supposed to represent the rounded paths in USC’s Horseshoe and the crescent moon in the South Carolina state flag.” Shain noted the words from USC’s alma mater, “Forever to Thee,” are “sewn in the front tail of the jerseys.” The word “Gamecocks” also is “printed on the back of the pants.” The same letter and number styles will be used on uniforms of “all Gamecocks teams, so all the school will have an easily recognizable look.” In addition, the color garnet in the football uniforms “is the same shade that will be used for all teams.” Replica jerseys “should be available in stores by mid-August.” Clement said that the company later this year “plans to introduce a unique design pattern for South Carolina that could be used on jerseys, compression shirts or apparel sold at stores.” He said that USC’s print “could include Palmetto trees and the crescent moon that are part of the state flag,” but no decision has been made (Columbia STATE, 7/14).

BUCKING THE TREND: The Univ. of Wyoming football team Tuesday revealed its full line of ‘11 uniforms, including nine different jersey and pant combinations manufactured by Nike. The line includes a newly designed white road jersey. Three helmet options were also displayed, including a new brown helmet featuring a flat finish with a glossy brown "Bucking Horse" logo trimmed in dark brown and white. UW last wore a brown helmet in the mid '70s. The team's helmets are manufactured by Riddell, Schutt, Rawlings and Xenith. UW fans in early August will be able to vote online at WyomingAthletics.com for the uniform the team will wear in the home opener Sept. 3 against Weber State (Univ. of Wyoming).

Toyota is launching a special promotion at this weekend's NASCAR races in New Hampshire called "Tag Your Wag," which will give fans Toyota branded tags to mark the wagons they use to carry food and beverage to the track. Fans will be encouraged to create a personalized tag for their wagon online. By creating the tag, fans will enter themselves into a contest to win one of 10 heavy duty Radio Flyer Wagons. Toyota will select 10 winners in August and deliver them a Radio Flyer wagon with Toyota racing decals on it. Toyota National Motorsports Manager Les Unger said, "It's kind of a cool deal. We got a little late start on it but depending on how much interest it gets, what we may wind up doing for the fall New Hampshire race is start promotion a little earlier so perhaps we can select winners and physically reward them at the race." The promotion will serve as a data capture tool for Toyota. It was developed in conjunction with Toyota's sports marketing agency, Velocity.