Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/July 13, 2011/Media
Timing Reason Why Jeter, Not U.S. Women Soccer Team, Appears On SI Cover
Published July 13, 2011
for cover over WWC was matter of timing
RISING TO THE OCCASION: USA TODAY’s Michael McCarthy writes ESPN’s Ian Darke, the net's lead play-by-play announcer for the Women's World Cup, is “not some understated British sportscaster.” Darke “gets as amped as” Fox’ Gus Johnson, and he “makes no bones about becoming as excited as fans.” Darke: “When you get a moment like Abby Wambach’s equalizer, or the Landon Donovan goal last year, clearly there’s almost a license to go through the roof with it.” Darke said that if sportscasters “can’t rise to the occasion at big moments like that, ‘they probably need to find some other form of employment’” (USA TODAY, 7/13).
WARM AND FUZZY: In Dallas, Tim Cowlishaw writes under the header, “If The U.S. Women’s Team Wins, So Will Soccer As A Whole.” Cowlishaw refers to the U.S. World Cup wins in '91 and '99, writing, "I'm not sure how much the interest level in soccer was advanced by those triumphs. It was probably some, to be sure, but I think it was minimal." Cowlishaw: "It just feels different now. ... More and more soccer is finding its way onto television" (DALLAS MORNING NEWS, 7/13).