LeBron Stars In New Beats By Dre Ad Lillard Reveals New Signature Shoe From Adidas MLB OK's Team Marks On Skis, Snowboards Randle Goes From Underwear Thief To Endorser Demand High For Royals Merchandise Sprint, A-B Create Interactive Beer Tap Handles Trail Blazers Record New Commercials Marketplace Roundup LeBron To Endorse Kia Motors Microsoft Tailored Sideline Tablets To NFL's Demands
Upcoming Conferences and Events
SBD/July 7, 2011/Marketing and Sponsorship
Published July 7, 2011
DESERT NEWS: In Phoenix, Mike Sunnucks noted the D’Backs and Suns “announced the first set of sponsors and brands that will put billboards and electronic signs in downtown Phoenix between Chase Field, US Airways Center and the Phoenix Convention Center.” The advertisers buying space include Chevrolet, Anheuser-Busch, Arizona Public Service Co., Fry’s Food Stores and FS Arizona. Those companies and brands “have sponsorship or other deals with the D-backs, Suns or both” (BIZJOURNALS.com, 7/6).
SOCIAL BUTTERFLIES: The Next Web in its “Top 20 Brands on Facebook,” named Red Bull (No. 5), Converse All Star (No. 6), Converse (No. 7), Monster Energy (No. 15) and adidas Originals (No. 18) (THENEXTWEB.com, 7/4).