SBD/June 29, 2011/Marketing and Sponsorship

MasterCard Running Promo Offering Cardholders Chances To Play TPC Courses

MasterCard, a PGA Tour official marketing partner, has launched a promotion called “Member for a Day,” which will offer MasterCard cardholders opportunities to play private courses in the tour’s TPC network. Running July 11-Oct. 17, the promotion will live at TPC.com/MasterCard, where cardholders can find more information and register for playing opportunities at one of more than a dozen TPC courses. The “Member for a Day” programs on designated days at the clubs start at $85 for golf and lunch and go up to more than $200, depending on the club. Those who participate also can enter a drawing to play TPC Sawgrass in Ponte Vedra Beach, Fla., in November. A separate drawing will award a pro-am spot in the '12 Arnold Palmer Invitational, presented by MasterCard.
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