Orlando City Sells All Standing-Room Tix Jones Asks Court To Keep Him Off Stand NFL Panthers Adding Luxury Club Asics Unveils L.A. Marathon Activation SMI's Admission Revenue Down 5% in '14 Lionsgate Chair Emerges As Hawks Bidder MLS, Union Reach Five-Year CBA Deal ESPN Paying $7-9M For Hockey World Cup Univ. Of Kentucky Extends Nike Deal Classified Advertisements
SBD/June 16, 2011/Research and RatingsPrint All
The Izod Indycar Series is averaging 2.3 million viewers through five races across ABC and Versus, up 28% from 1.8 million viewers through the same point last year (six races). The series saw its signature Indianapolis 500 telecast average 6.5 million viewers this year, up 12% from last year's record-low 5.8 million viewers. Last Saturday's Firestone Twin 275s from Texas Motor Speedway averaged 525,000 viewers on Versus, making it the net's most-viewed IndyCar telecast since it began airing IndyCar races prior to the '09 season. During the '08 season, the last year that ESPN/ESPN2 aired IndyCar races, only one telecast finished with fewer than 525,000 viewers, an 11:00am ET replay of the Indy Japan 300 that had already aired live the night before.'11 IZOD INDYCAR SERIESDATERACENETSTART (ET)VIEWERS (000)3/27Honda GP of St. PetersburgABC12:30pm1,8404/10Honda Indy GP of AlabamaVersus3:36pm3044/17Toyota GP of Long BeachVersus4:13pm3235/2Sao Paolo Indy 300*Versusn/an/a5/29Indianapolis 500ABC12:04pm6,7116/11Firestone Twin 275s (Texas)Versus8:52pm525
NOTE: * = Race excluded from '11 figures after rain out on Sunday. Race was run on the following Monday on Versus.'10 IZOD INDYCAR SERIESDATERACENETSTART (ET)VIEWERS (000)3/14Sao Paulo Indy 300Versus11:54am4113/28Honda GP of St. Petersburg^ABCn/an/a4/11Indy GP of AlabamaVersus3:49pm3104/18Toyota GP of Long BeachVersus4:21pm4905/1Road Runner Turbo Indy 300 (Kansas)ABC1:30pm9695/30Indianapolis 500ABC1:00pm5,7936/5Firestone 550k (Texas)Versus8:04pm518
NOTE: ^ = Race excluded from '10 figures after rain out on schedule Sunday. Race aired the following Monday on ESPN2.