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SBD/June 14, 2011/Media
NBC Earns 3.9 Overnight For Bruins-Canucks Last Night, Down From Recent Game Sixes
Published June 14, 2011
FIVE GUYS: NBC's telecast of Bruins-Canucks Game Five last Friday earned a 2.6 final Nielsen rating and 4.319 million viewers from 8:00-11:00pm. Last year's Blackhawks-Flyers Game Five aired on a Sunday night, earning a 3.3 rating and 5.848 million viewers. The '07 series-clinching Ducks-Senators game Five earned a 1.8 rating on a Wednesday night, which was the last time a Canadian team appeared in a Game Five (Austin Karp, THE DAILY). USA TODAY's Michael Hiestand notes that despite the year-over-year drop, Friday's Game Five figures are "not horrible," considering the Vancouver market "doesn't count in U.S. ratings." Still, "for a title series, this is a niche-sport rating" (USA TODAY, 6/14).