NHL Strikes Deal With GoPro Cameras Cadillac To Title PGA Tour Match Play Event Orioles See Big Spike In Merchandise Sales Marketplace Roundup Humama Opts Out Of PGA Tour Event Kraft Expands NHL Deal To Include U.S. Stewart: Sponsors Have Stuck By Our Side Adidas Struggling In U.S. Market Westbrook's New Line Tests Fashion Boundaries Sales Of Devon Still Jerseys Nearing 10,000
Upcoming Conferences and Events
SBD/June 14, 2011/Marketing and Sponsorship
Mavs Championship Gear Began Flying Off Shelves As Soon As Game Six Ended
Published June 14, 2011
FEELING THE HEAT: In Ft. Lauderdale, Kathy Laughlin notes the Miami Herald "posted a correction on the home page of their web page" after a Macy's ad yesterday accidentally "appeared in some editions, touting Miami Heat NBA champions T-shirts for sale." The correction read, "A Macy's advertisement featuring Miami Heat merchandise was mistakenly published June 13 on page 11D in some editions of The Miami Herald. We regret the error and apologize for any inconvenience" (South Florida SUN-SENTINEL, 6/14).