Sherman Critical Of Several NFL Policies Burbank Airport Partners With Rose Bowl Up-And-Coming Drivers Lack Sponsorship Source: Sony To Pull FIFA Sponsorship USOC Extends Nike Deal Through '20 Bud Sticking With Clydesdales For Super Bowl Fanatics Preps For Busy Holiday Season Fantex Selling Alshon Jeffery IPO Marketplace Roundup Patriots' Nike Shoe Goes On Sale Monday
SBD/June 14, 2011/Marketing and Sponsorship
FA Cup Hopes Anheuser-Busch Sponsorship Will Expand Event's Popularity Globally
Published June 14, 2011
YOUR NAME HERE: German Bundesliga club Bayer Leverkusen took out a quarter-page ad in today's Financial Times to advertise the club's vacant jersey sponsorship. The ad places "Your Brand" across the chest of a Bayer Leverkusen jersey and reads in part, "Come and play the Champions League with us!" (THE DAILY).