SBD/June 7, 2011/Research and Ratings

Sports Execs Feel Labor Dispute Will Cost NBA Regular Season Games

Sports industry execs feel the NBA and its players will not sign a new labor deal in time to avoid disruption of the ’11-12 regular season, according to a Turnkey Sports poll conducted in May. Sixty-percent of execs polled feel that the league’s labor situation will disrupt next season, while 31% of execs feel a deal can be reached before any games are missed. Execs were also asked to describe how they would feel, as fans, when NBA play resumed following a scenario where games were missed due to a labor dispute. Forty-six percent of execs said they would feel somewhat disappointed, but would come back to follow the game when play resumed, while 16% of execs said they would be very disappointed and would likely not follow the league for at least 1-2 seasons (THE DAILY).

Will the NBA and its players sign a new labor deal to avoid disruption
of the '11-12 NBA regular season?
RESPONSE
%
Yes
31%
No
60%
Not sure/No response
9%
In the event of missed games in the NBA, which of the following statements best describes how you would feel as a fan when the league resumes play?
RESPONSE
%
Somewhat disappointed but will come back to follow when play resumes
46%
Very disappointed, will likely not follow games for at least 1-2 seasons
16%
N/A (Not a fan, don't follow the NBA)
13%
Forgive and get back to following the league
11%
Will lose interest in the league for the long run
11%
Not sure/No Response
3%

 

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