Finish Line's Earnings Drop In Q4 Wheaties Ads Spotlight Legendary Bowler Airbnb Signs On For '16 Games MLS Reaches TV Deal With Brazil's Globosat NCAA Tourney Continues Record Ratings National Women's Hockey League Created TaylorMade-Adidas Golf CEO Steps Down Unions, Inglewood NFL Developers Reach Deal Classified Advertisements Grassroots Approach Spurred United's MLS Expansion
SBD/June 6, 2011/Research and RatingsPrint All
ABC led all weekend sports telecasts with an 11.1 overnight Nielsen rating for last night’s Heat-Mavericks NBA Finals Game Three. NBC's broadcast of Rafael Nadal’s win over Roger Federer earned the best French Open men’s final overnight since ’99. The net also aired the Rugby Sevens Collegiate Championship this weekend. The 0.6 overnight for the event coverage was up slightly on Saturday and flat on Sunday (THE DAILY).
TELECASTDATENETTIME (ET)RAT. French Open: Men's Semifinals6/3NBC11:00am-2:00pm1.3 WNBA: Mercury-Storm6/4ABC3:00-5:00pm0.5 "ESPN Sports Saturday"6/4ABC5:00-6:00pm0.6 PGA Tour: The Memorial: Third Round6/4CBS3:00-6:00pm1.5 MLB: (regional)6/4Fox4:00-7:00pm1.9 French Open: Women's Final: Li Na d. Schiavone6/4NBC9:00am-12:00pm1.7 Track & Field: Nike Prefontaine Classic6/4NBC2:30-4:00pm0.9 Rugby Sevens Collegiate Championship6/4NBC4:00-6:00pm0.6 NHL Stanley Cup Final: Bruins-Canucks: Game Two6/4NBC8:00-11:00pm2.5 "NBA Countdown"6/5ABC7:30-8:00pm2.9 NBA Finals: Heat-Mavericks: Game Three6/5ABC8:00-11:00pm11.1 PGA Tour: The Memorial: Final Round*6/5CBS3:00-6:00pm1.6 NASCAR Sprint Cup: STP 4006/5Fox1:30-4:30pm3.8 French Open: Men's Final: Nadal d. Federer6/5NBC9:00am-2:00pm2.6 World of Adventure Sports (taped)6/5NBC3:00-4:00pm0.4 Rugby Sevens Collegiate Championship6/5NBC4:00-6:00pm0.6
NOTES: * = The final round of The Memorial aired live from 3:00-4:25pm ET, and then CBS aired rain coverage until going off the air at 6:00pm. Golf Channel concluded coverage from 7:00-8:15pm with a 0.6 overnight.