Panini Snags NFLPA Trading Card Exclusivity Ripken Baseball Extends Under Armour Deal Rutgers Signs Its Two Largest Sponsorship Deals Chevron/Texaco Promo Ties Into Football Sponsorships NBA Adds Twitter Handle To Official Game Balls Fox Sports Restores Ads On Entercom Stations Report: Under Armour Preps Durant Offer Leavine Family Racing Brings On Thrivent Financial Golfers Selling Shirt Ad Space For PGA Championship Chips & Putts
Upcoming Conferences and Events
SBD/June 3, 2011/Marketing and Sponsorship
Tim Tebow Running In The Same Marketing Circles As Some Of The NFL's Best
Published June 3, 2011
TESTING HIS COMEDY CHOPS: Tebow appeared on Comedy Central’s “The Daily Show With Jon Stewart” Thursday to promote his book. Host Jon Stewart referenced the lockout and asked, “How are you holding up? Are you bored during this time? Is this the first time in your life that you can remember not having football?” Tebow said, “This is the first time that I've gone this long without competing or playing since I was probably four years old. So it is a little weird. But it gives me a good opportunity to train and meet up with guys on my team and continue to work hard.” When Tebow told Stewart he was 23 years old, Stewart said, “A lot of people might say you want to wait until you’re 24 to write an autobiography.” Tebow: “Most people. I thought 23 was a good age and a good opportunity for me.” Tebow talked about the orphanage he built in the Philippines through his foundation and the missionary work of his parents, to which Stewart said, “Wow, you seem like a real (expletive).” Tebow replied jokingly, “But that’s how I try to come across” (“The Daily Show With Jon Stewart,” Comedy Central, 6/2).