Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation
SBD/May 23, 2011/Media
NBC Overnights Down Over The Weekend For NHL Stanley Cup Playoff Telecasts
Published May 23, 2011
HOCKEY VOICES: In California, Brian Hiro wrote Jeremy Roenick has "translated his knowledge of and passion for hockey into a job as an analyst for NBC and Versus." Roenick said, "It helps me in my retirement staying near hockey, staying in the public eye, getting my opinions out. That makes it a lot easier to be retired, and I enjoy the game so much. I'm probably one of the biggest fans of hockey out there, and hopefully people can see that come across on television." Hiro wrote Roenick was "one of the most charismatic and outspoken players of his generation." However, Roenick said, "I work for a very conservative, reputable station. NBC and Versus take things very seriously, and you have to represent them well." He did add though, "There's no question they're going to have their hands full when it comes to me because I am more animated and more outspoken, and I don't mind throwing daggers once in a while because daggers were thrown at me" (NORTH COUNTY TIMES, 5/22). Meanwhile, in St. Petersburg, Tom Jones writes, "Isn't it practically impossible to take ESPN hockey analyst Barry Melrose seriously knowing what a mess he was as coach of the Lightning?" (ST. PETERSBURG TIMES, 5/23).