Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/May 17, 2011/Media
Published May 17, 2011
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COVERING ALL THE BASES: On Long Island, Neil Best writes Fox Saturday was "on top of the unfolding news" that Yankees DH Jorge Posada had removed himself from the lineup for the team's game against the Red Sox, "including a controversial in-game interview" with GM Brian Cashman. ESPN carried Sunday's Red Sox-Yankees game, and the net weighed in with Curt Schilling "accurately blaming Cashman and manager Joe Girardi for failing to defuse the situation and Bobby Valentine accurately blaming Posada for acting unprofessionally." YES Network "was on the story, too, but it got caught in an awkward position not of its making Saturday when it carried Girardi's news conference live, followed by Posada on tape, even though the player spoke first." Best writes "more interesting" will be how YES deals with the issue "moving forward" (NEWSDAY, 5/17). But in N.Y., Bob Raissman writes Fox and ESPN "were so preoccupied with covering Posada, the networks treated the Yankees' dismal play as an afterthought" (N.Y. DAILY NEWS, 5/17).
NOTES: In Charlotte, Ron Green Jr. reported Warriors G Stephen Curry is helping to launch www.amzini.com, which is "designed to raise awareness of the many social networking sites available online." Curry "will be featured in two videos shot this year in San Francisco with the intention of drawing more people -- and their videos -- to the site" (CHARLOTTE OBSERVER, 5/16)....SI.com's Richard Deitsch noted new Buffalo News Exec Sports Editor Lisa Wilson, who was promoted to the position last month, became the "lone black woman leading a sports section at a metropolitan daily newspaper" and the "first female sports editor at The Buffalo News." Wilson said, "It's hard to believe that I'm the only black female in this position because you can't convince me there aren't more women of color who are qualified to do this. My appointment also is a tremendous responsibility. I have to be mindful of the women and people of color who surely will follow" (SI.com, 5/16).