NFL Flex Schedule Changes Phelps Edelman's Mark Hass Leaving In July Orioles Launch License Plate Auction WME Signs LeBron For Entertainment Work Fox Introduces Buck, Norman As Golf Announcers Castrol Renews NFL Sponsorship Boston Marathon Participation Most Since '96 Wrigley Field Celebrates 100 Years
Upcoming Conferences and Events
SBD/May 2, 2011/Classified Advertisements
SBJ In-Depth: Sponsorship
Published May 2, 2011
Sponsors continue to challenge sports properties to find new ways to leverage their relationships, so how has this played out in the marketplace? We’ll look at some of the ways properties are building deeper ties with their corporate partners, ways they’re helping them activate, and how they are showing value. We’ll also explore the growth areas in sponsorship and the categories that are stepping up their spending. Publishing Date: May 30 Ad Close: May 16 Materials Close: May 18. For more information, contact Julie Tuttle, National Director of Advertising at 212 500 0711 or firstname.lastname@example.org.