NHL Rangers' Sather Drops GM Title Steelers Move Toward Super Bowl Bid Arizona State Transitions To Adidas New Balance Launches Global Campaign Arum's Top Rank Sues Haymon, PBC Chevy The Latest Daytona Rising Founding Partner SNY, Citi Present Special Mets Telecast Classified Advertisements Nike's Phil Knight Stepping Down In '16 USOC Praises Boston 2024's Progress
SBD/May 2, 2011/Classified Advertisements
SBJ In-Depth: Sponsorship
Published May 2, 2011
Sponsors continue to challenge sports properties to find new ways to leverage their relationships, so how has this played out in the marketplace? We’ll look at some of the ways properties are building deeper ties with their corporate partners, ways they’re helping them activate, and how they are showing value. We’ll also explore the growth areas in sponsorship and the categories that are stepping up their spending. Publishing Date: May 30 Ad Close: May 16 Materials Close: May 18. For more information, contact Julie Tuttle, National Director of Advertising at 212 500 0711 or firstname.lastname@example.org.