SBD/April 26, 2011/Research and Ratings

Overnight Nielsen Ratings: ABC's Celtics-Knicks Leads Easter Sunday Sports Telecasts

ABC's NBA Playoff overnights led all Easter Sunday sports telecasts with Celtics-Knicks Game Four and Heat-76ers Game Four. Sunday’s final round of The Heritage PGA Tour event on CBS earned a 2.0 overnight for Brandt Snedeker’s playoff win over Luke Donald. That rating is down slightly from a 2.1 overnight for last year’s final round, which saw Jim Furyk defeat Brian Davis in a playoff. NBC on Sunday earned a 1.6 overnight for its coverage of Game Six of the Flyers-Sabres Stanley Cup Playoffs Eastern Conference Quarterfinals, up 23% from a 1.3 overnight for the comparable Red Wings-Coyotes Game Six last year. Listed below are overnight Nielsen ratings for weekend sports telecasts on broadcast TV (Austin Karp, THE DAILY).

TELECAST
DATE
NET
TIME (ET)
RAT.
"ESPN Sports Saturday"
4/23
ABC
4:00-6:00pm
0.5
Champions Tour: Liberty Mutual Legends of Golf:
Third Round
4/23
CBS
1:00-3:00pm
0.6
PGA Tour: The Heritage: Third Round
4/23
CBS
3:00-6:00pm
1.5
MLB: (regional)
4/23
Fox
4:00-7:00pm
2.0
NHL Eastern Conference Quarterfinals:
Capitals-Rangers: Game Five
4/23
NBC
3:00-6:00pm
1.3
"NBA Countdown"
4/24
ABC
12:30-1:00pm
1.3
NBA Eastern Conference First Round:
Heat-76ers: Game Four
4/24
ABC
1:00-3:45pm
4.0
NBA Eastern Conference First Round:
Celtics-Knicks: Game Four
4/24
ABC
3:45-6:30pm
5.0
Champions Tour: Liberty Mutual Legends of Golf:
Final Round
4/24
CBS
1:00-3:15pm
0.7
PGA Tour: The Heritage: Final Round
4/24
CBS
3:15-6:30pm
2.0
National Heads-Up Poker Championship (taped)
4/24
NBC
12:00-2:00pm
0.9
Laureus Sports Awards (taped)
4/24
NBC
2:00-3:00pm
0.5
NHL Eastern Conference Quarterfinals:
Flyers-Sabres: Game Six
4/24
NBC
3:00-6:00pm
1.6

Return to top
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug