Manfred Talks Pace Of Play, Other Plans In Q&A Cohon Will Not Return As CFL Commissioner Interest In FedExCup Playoffs Builds League Notes Report: NFL Eyes Pay-To-Play For SB Halftime Analytics On The Rise In NFL MLB Execs: Reinsdorf's Power Play Will Cost Him NFL Preseason Looks Safe At Four Games How Selig Ranks Among MLB Commissioners Bristol's Spring NASCAR Date Moving To April
Upcoming Conferences and Events
SBD/April 21, 2011/Leagues and Governing Bodies
WNBA Names Longtime Marketing Exec Laurel Richie President, Replacing Orender
Published April 21, 2011
The WNBA has hired Laurel Richie as its new President. Richie joins the WNBA after working as Senior VP & CMO for the Girl Scouts of the USA since '08. Prior to her job at the Girl Scouts, Richie spent more than 20 years working at Ogilvy & Mather, where she left as a Senior Partner with the company. “Laurel combines extraordinary marketing and brand management skills, with a tremendous enthusiasm to help evolve young women into leaders,” said NBA Commissioner David Stern in a statement. “She joins the WNBA at such an exciting time in its history and we know her expertise will be key to continuing the growth and success of the league.” Richie replaces Donna Orender, who was WNBA President from '05-10. Richie begins her job with the WNBA on May 16 and will report to NBA Deputy Commissioner & COO Adam Silver. The WNBA begins its 15th season on June 3.