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Browns Pitch Mixed-Use Development Next To Lakefront Stadium
Published April 20, 2011
PACE YOURSELF: In Cleveland, Steven Litt notes the "initial renderings of the Browns’ lakefront proposal," prepared by Boston-based Elkus Manfredi Architects, "look more polished than they actually are." The pitch is "intended to create interest among potential developers, who would then hire their own architects and come up with their own plans." Despite the "early and hypothetical nature of the Browns’ vision, it’s important to make sure that Cleveland is sending clear signals to potential developers about civic goals for the lakefront." Litt notes now that the Browns have announced the plan, they could "work with Elkus Manfredi and with the public to develop urban-design guidelines that express firm understandings about views, public spaces, sustainability and other features that could help make their project a success" (Cleveland PLAIN DEALER, 4/20).