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People and Pop Culture

This Week's Newsmakers: Big 12 Conference Scores With Fox Cable Football Deal

THE DAILY each Friday offers our take on the performances over the past week of people and entities in sports business. Here are this week's newsmakers:

WIN: DAN BEEBE -- Nearly a year after many people were predicting the demise of the Big 12, Fox agrees to pay an estimated $90M annually over 13 years to make its cable properties the exclusive cable home for Big 12 football. The deal provides the conference with a big revenue gain and could lead to more exposure on channels such as FX. Beebe also meets a pledge to some of the larger member institutions such as Oklahoma and Texas by guaranteeing that those schools make at least $20M in league revenues in future seasons. The stage is also set for the conference to make big gains when it negotiates a new broadcast TV deal following the '15 season.

LOSE: NASCAR HOF -- It continues to be a struggle for the Charlotte-based attraction during its first year of operation. Data released this week showed that attendance is expected to fall 500,000 visitors short of projections, and losses for the first year will be in the area of $1.3M. There was also a public 'we told you so' from jilted Atlanta officials. While NASCAR isn't directly involved in running the facility, optically it is still a drain, especially if the city of Charlotte has to draw on local taxes to help cover shortfalls.

DRAW: TIGER WOODS -- The golfer's rehabilitation has one of its best weeks, as Tiger gets in the mix in a major on a Sunday. Crowds and TV audiences show him love; he is met with largely positive press, including raves from BILL SIMMONS; and then goes on a Nike tour of Asia where he is greeted like a hero. But pockets of fans still cringe at the media's excessive coverage of Woods' play. He also does not help himself with his post-Masters interview on CBS, nearly erasing all goodwill as he gives a performace that USA TODAY's CHRISTINE BRENNAN calls “one of the 10 worst by a superstar in sports history."

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NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

SBJ I Factor: Gloria Nevarez

SBJ I Factor features an interview with Mountain West Conference Commissioner Gloria Nevarez. The second-ever MWC commissioner chats with SBJ’s Ross Nethery about her climb through the collegiate ranks. Nevarez is a member of SBJ’s Game Changers Class of 2019. Nevarez has had stints at the conference level in the Pac-12, West Coast Conference, and Mountain West Conference as well as at the college level at Oklahoma, Cal, and San Jose State. She shares stories of that journey as well as how being a former student-athlete guides her decision-making today. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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