Puma's Move To More Immersive Site Pays Off Subway Enhances Liverpool Deal With Sub Ads Lenovo's NFL Deal Leads To Brand Awareness Spike Sources: Sprint Shelves NASCAR "Experience" Carnival To Air First Super Bowl Ad MJ Leads eBay Athlete Merch Sales Chick-Fil-A Takes Wizards Promo To Next Level Marketplace Roundup Constellation, NHL Sign Groundbreaking Pact Rafael Nadal Inks Tommy Hilfiger Endorsement
SBD/April 15, 2011/Marketing and Sponsorship
Serena Causes Stir Upon Return To Court By Wearing Bright Pink Bodysuit
Published April 15, 2011
GREAT DANE: Top-ranked tennis player Caroline Wozniacki has announced a deal to become a brand ambassador for Compeed, which manufactures blister remedy products. Wozniacki will be launching a new Extreme Blister Patch (THE DAILY).