Moody's Gives WME IMG B2 Credit Rating CDI Net Income Drops 5% In '13 Daytona's New Fences Hold Up In Crash Bauer Purchases Easton-Bell Baseball/Softball Learfield Sports Acquires Nelligan Sports ISC Q4 Revenue Flat With '12 WME Faces Daunting Task In IMG Acquisition IMG Acquisition Could Take Up To Six Months Nike Q2 Profit Rises 40% WME Execs To Meet With IMG College
Upcoming Conferences and Events
SBD/April 5, 2011/Finance
ISC Says Q1 Earnings Exceeded Expectations Largely Due To Strong Race Attendance
Published April 5, 2011
MONITORING THE GAS PUMP: Saunders said that the company is watching gas prices closely and noted that rises in gas prices have not affected fans to date, but that could change in the future, especially at destination races like Talladega. ISC is focused on attracting new fans and is developing marketing to target the youth demographic. A study ISC did in late '09 showed that avid fans used to attend five Sprint Cup races a year but that number has declined to two to three races. ISC is focused on keeping its core fans and attracting more first time fans to fill that gap, Saunders said.