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SBD/March 8, 2011/Media
ESPN's Bill Simmons Covets "Murderers' Row" Of Writers For New Site
Published March 8, 2011
CHARTING A NEW PATH: Simmons and Klosterman discussed the website last week on Simmons' "The B.S. Report" podcast. Klosterman asked Simmons whether ESPN is "spinning you off or are you consciously spinning off?" Simmons: "Both. I wanted to create a site and find some other people that would help me create it, some writers, and have some stuff that I felt like filled in some of the voids in the Internet right now." Klosterman: "It will be fun. I'm looking forward to it." Simmons noted the "first person" he called was Klosterman, who said in response, "I'm really honored that you're finally creating a home for some of my epic poetry, my playwriting and my erotica which I have no other place to write for. But now I'm on your site I can do it all the time." Simmons noted there will be "more podcasts than just mine" on the site, and he is going to "try to brand them so you know they're podcasts that are attached to the site." Simmons said of the writers on the site, "I wanted to try to find people that were on their way up instead of the other direction, which I think is a mistake that people have made when they've planned magazines and things like that." Simmons added, "The pressure I feel is just that once we get going that everybody is just doing their best stuff" ("The B.S. Report," ESPN.com, 3/3).