SBD/March 4, 2011/People and Pop Culture

What's Up For The Weekend With Nets CEO Brett Yormark

Yormark and the Nets are staying at the Langham Hotel in London
Ever wonder how executives in sports business spend their weekends? THE DAILY this week continues "What's Up For The Weekend," providing readers with an inside look at people in our industry. This week, we catch up with Nets CEO BRETT YORMARK, who chatted with Staff Writer Theresa Manahan. Yormark is in London for two Raptors-Nets games, the NBA’s first regular-season contests in Europe.

Q: What are your plans for this weekend?
Yormark: We’re playing two games, so I have a game Friday night and a game Saturday night. We’re excited about that. They’re two home games that we moved from Jersey to London. We’ve got sponsors and a few of our partners out here, so we’ll be entertaining the next two nights. There are postgame receptions both nights. It will be a late night both nights. Just doing a lot of entertaining and a little bit of sightseeing on Saturday during the day, and some meetings and a game that night.

Q: What are you really looking forward to?
Yormark: We need some wins. I’m looking forward to seeing two wins. Also, I’m looking forward to seeing DERON WILLIAMS play.

Q: Anywhere in particular you will be going sightseeing?
Yormark: I’m going to go to the London Eye and probably to some good restaurants and some shopping, most of that probably on Saturday. The weather is pretty nice; it’s a little cool but sunny. It will make for a really nice weekend. Then we fly back midday on Sunday.

Q: What do you like to watch and read on the weekend?
Yormark: When I’m here in London, I like to read as much of the local newspapers as possible just to kind of acclimate myself to the market. Also, we have done a lot of interviews with the local media, so it’s nice to see how those interviews pan out.

Q: What workout routines or activities do you like to do on the weekend?
Yormark: I’ve got an early 7 o’clock breakfast so I’ve got to work out before that, and I’ll get a workout on Saturday morning and then on Sunday. We’re staying at the Langham Hotel -- nice gym here. It’s a good opportunity to get a workout in before my day starts. I’m a runner, all about the run. Every morning.

Q: The thing that our readers would be most surprised you love to do on your weekends is...
Yormark: On this particular weekend, my kids aren’t with me, but I always start my day speaking to my kids and I’ll end my day speaking to my kids. That’s the soft side of me I guess. I’m all about my kids.

Q: Guilty weekend pleasure?
Yormark: I eat pretty good during the week, so on the weekends I’m always looking for that treat. I have a bit of a sweet tooth so I’m looking for that sweet when I can get it. I’ll be on the search for some place this weekend.

Q: Have you eaten at any great London restaurants yet?
Yormark: Yes, I went to the River Café, which is pretty well known here in London. Tonight I’m going to Harry’s Bar, a very famous supper club here in town. Tomorrow night I’m going to a place called Annabel’s, also another signature restaurant here in London.

Q: What do you usually do to pass time on a plane?
Yormark: I bring a lot of reading with me. My week-long reading, you know journals. I catch up on all my reading every weekend. That’s what I’ll be doing on the flight home.
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