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SBD/March 2, 2011/Research and Ratings
Almost 16% Of Americans Accessed Sports Information On Mobile Devices Last Year
Published March 2, 2011
Consumers turned to their mobile devices in growing numbers and frequency throughout last year, according to data from measurement firm comScore. Text messaging led as the top mobile activity with 68% of U.S. mobile subscribers texting, while more than half of Americans took a photo with their mobile device. Almost 16% of Americans accessed sports information on their mobile devices, just above those who said they listened to music. Listed below are the top mobile activities among Americans from last year (comScore).
TOP MOBILE ACTIVITIES IN THE U.S. | |
| ACTIVITY | % |
| Sent text message | 68.0% |
| Took photo | 52.4% |
| Accessed news and information | 39.5% |
| Used browser | 36.4% |
| Used app | 34.4% |
| Used e-mail | 30.5% |
| Accessed weather | 25.2% |
| Accessed social networking or blogs | 24.7% |
| Played games | 23.2% |
| Accessed search | 21.4% |
| Captured video | 20.2% |
| Accessed maps | 17.8% |
| Used instant messaging | 17.2% |
| Accessed sports information | 15.8% |
| Listened to music | 15.7% |
