SBD/March 16, 2011/Research and Ratings

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  • Garden Of Earthly Delights: ESPN's Big East Men's Tourney Audience Up 11%

    The Big East men's basketball tournament averaged 1.461 million viewers (1.0 U.S. rating) for 13 telecasts across ESPN and ESPN2 this year, up 10.8% from 1.318 million viewers last year (0.9 rating). The tournament final between UConn and Louisville on Saturday night averaged 3.291 million viewers on ESPN, marking the net's most-viewed college basketball telecast of the season. The figure also is up 14.6% from the West Virginia-Georgetown final last year (THE DAILY).

    '11 BIG EAST TOURNAMENT
    ROUND
    		 MATCHUP
    NET
    RAT.
    VIEWERS (000)
    First
    		 UConn-DePaul
    ESPN2
    0.3
    404
    First
    		 Rutgers-Seton Hall
    ESPN2
    0.5
    608
    Second
    		 UConn-Georgetown
    ESPN
    0.6
    759
    Second
    		 St. John's-Rutgers
    ESPN
    0.7
    1,017
    Second
    		 Cincinnati-South Florida
    ESPN
    0.9
    1,402
    Second
    		 Marquette-West Virginia
    ESPN
    1.1
    1,581
    QFs
    		 UConn-Pittsburgh
    ESPN
    0.8
    1,047
    QFs
    		 Syracuse-St. John's
    ESPN
    1.2
    1,564
    QFs
    		 Notre Dame-Cincinnati
    ESPN
    0.8
    1,219
    QFs
    		 Louisville-Marquette
    ESPN
    0.9
    1,360
    Semis
    		 UConn-Syracuse
    ESPN
    1.4
    2,304
    Semis
    		 Louisville-Notre Dame
    ESPN
    1.3
    2,238
    Final
    		 UConn-Louisville
    ESPN
    2.0
    3,291
    '10 BIG EAST TOURNAMENT
    ROUND
    		 MATCHUP
    NET
    RAT.
    VIEWERS (000)
    First
    		 South Florida-DePaul
    ESPN2
    0.2
    296
    First
    		 St. John's-UConn
    ESPN2
    0.5
    632
    Second
    		 Georgetown-South Florida
    ESPN
    0.4
    616
    Second
    		 Marquette-St. John's
    ESPN
    0.6
    896
    Second
    		 Notre Dame-Seton Hall
    ESPN
    0.9
    1,278
    Second
    		 Cincinnati-Louisville
    ESPN
    1.2
    1,850
    QFs
    		 Georgetown-Syracuse
    ESPN
    0.9
    1,152
    QFs
    		 Marquette-Villanova
    ESPN
    0.8
    947
    QFs
    		 Notre Dame-Pittsburgh
    ESPN
    1.0
    1,392
    QFs
    		 West Virginia-Cincinnati
    ESPN
    1.1
    1,510
    Semis
    		 Georgetown-Marquette
    ESPN
    0.9
    1,386
    Semis
    		 West Virginia-Notre Dame
    ESPN
    1.3
    1,959
    Final
    		 West Virginia-Georgetown
    ESPN
    2.0
    2,872
             

    NOTE: Figures for two opening-round games on ESPNU not available.

     

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