NASCAR Hopes Format Captures New Fans As Top Stars Retire, Young Drivers Carry Hope New Balance Signs Multiyear Deal With Lindor Disney, NASCAR To Promote "Cars 3" Crew Signs Jersey-Sponsor Deal With Acura Monster Won't Change NASCAR Model Outfits NHL Signs PPG For New Leaguewide Category Four Brands Sign Up As WBC Global Sponsors Marketplace Roundup Ravens Offering $200,000 Sponsorship Package
SBD/March 16, 2011/Marketing and Sponsorship
Rheem Signs Deal With RCR, Will Be Primary Sponsor For Three Races On No. 29 Car
Published March 16, 2011
EXIDE FINDS A RIDE: Turner Motorsports has signed Exide Technologies as a sponsor for the team's '11 NASCAR racing season. The Exide Batteries logo will appear on the hood and sides of the No. 31 and No. 32 Camping World Truck Series entries. It also will be on the No. 34 Nationwide Series car during select races (Turner Motorsports).