SBD/March 15, 2011/Marketing and Sponsorship

Dancing Days: Nike Brands Worn By 55 Teams In Men's Tournament

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Nike and its affiliated brands sponsor 55 of the 68 teams in the NCAA men’s basketball tournament, up slightly from 53 in last year's 65-team tournament. THE DAILY's annual breakdown of the shoe and apparel brands worn in the tourney shows there are 52 schools that wear Nike shoes, while three teams don Jordan Brand. Twelve teams wear adidas shoes, up from 11 last year. Temple is the lone school to sport Under Armour gear and shoes. Nike/Jordan jerseys are worn by 51 teams. Anaconda Sports' "The Rock" brand and Russell Athletic both sponsor two teams' jerseys, while Crons sponsors UNC-Asheville. Schools in the chart below are listed by region in their seed order. The first round of the NCAA tournament begins today (THE DAILY).

EAST
SOUTHWEST
TEAM SHOE/APPAREL TEAM SHOE/APPAREL
1) Ohio State Nike/Nike 1) Kansas adidas/adidas
2) North Carolina Jordan/Jordan 2) Notre Dame adidas/adidas
3) Syracuse Nike/Nike 3) Purdue Nike/Nike
4) Kentucky Nike/Nike 4) Louisville adidas/adidas
5) West Virginia Nike/Nike 5) Vanderbilt Nike/Nike
6) Xavier Nike/Nike 6) Georgetown Jordan/Jordan
7) Washington Nike/Nike 7) Texas A&M adidas/adidas
8) George Mason Nike/Nike 8) UNLV Nike/Nike
9) Villanova Nike/Nike 9) Illinois Nike/Nike
10) Georgia Nike/Nike 10) Florida State Nike/Nike
11) Marquette Jordan/Jordan 11) Southern Cal Nike/Nike
12) Clemson Nike/Nike 11) Virginia Commonwealth Nike/Nike
12) UAB Nike/Nike 12) Richmond Nike/Nike
13) Princeton Nike/Nike 13) Morehead State Nike/Nike
14) Indiana State Nike/Nike 14) St. Peter's Nike/Anaconda Sports
15) Long Island adidas/Anacoda Sports 15) Akron Nike/Nike
16) Texas-San Antonio Nike/Nike 16) Boston University Nike/Nike
16) Alabama State Nike/Russell Athletic    
WEST
SOUTHEAST
TEAM SHOE/APPAREL TEAM SHOE/APPAREL
1) Duke Nike/Nike 1) Pittsburgh Nike/Nike
2) San Diego State Nike/Nike 2) Florida Nike/Nike
3) Connecticut Nike/Nike 3) BYU Nike/Nike
4) Texas Nike/Nike 4) Wisconsin adidas/adidas
5) Arizona Nike/Nike 5) Kansas State Nike/Nike
6) Cincinnati adidas/adidas 6) St. John's Nike/Nike
7) Temple Under Armour/
Under Armour
7) UCLA adidas/adidas
8) Michigan adidas/adidas 8) Butler Nike/Nike
9) Tennessee adidas/adidas 9) Old Dominion Nike/Nike
10) Penn State Nike/Nike 10) Michigan State Nike/Nike
11) Missouri Nike/Nike 11) Gonzaga Nike/Nike
12) Memphis Nike/Nike 12) Utah State Nike/Nike
13) Oakland Nike/Nike 13) Belmont Nike/Nike
14) Bucknell adidas/adidas 14) Wofford adidas/adidas
15) Northern Colorado Nike/Nike 15) UC Santa Barbara Nike/Nike
16) Hampton Nike/Russell Athletic 16) Arkansas-Little Rock Nike/Nike
    16) UNC-Asheville Nike/Crons

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