Quote of the Day
"I wish we hadn't gotten into the debate about the 50th Super Bowl. We should have just countered that and said that we're working on 45. Let's worry about another game later."-- North Texas Super Bowl Host Committee President & CEO Bill Lively, saying the recent talks about bidding for a future Super Bowl "distracted" from the effort taking place around Super Bowl XLV. (DALLAS MORNING NEWS, 2/8)
Events
Top Stories
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Empty Promises
Officials thought they had a good shot of fixing seating problems ahead of game
NFL officials yesterday said that the league "knew of a potential Super Bowl XLV seating fiasco by the middle of last week," but "didn't alert fans to complications with temporary seating at Cowboys Stadium ... because they felt they had 'a very good shot' at getting the problems fixed and because they didn't know who exactly might be affected," according to a front-page piece by Benning & Farwell of the DALLAS MORNING NEWS. Officials said that about 1,250 ticket holders "were relocated or forced to watch Sunday's game on television monitors because the final installation of railings -- as well as the tightening of stairs and risers -- was not completed in six sections of temporary seats." NFL Exec VP/Business Operations Eric Grubman: ...
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The People Have Spoken
Fox draws 111 million viewers for Super Bowl XLV, the most for any TV program ever.
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Lost In Translation
Groupon CEO says Super Bowl ads were meant to draw attention to charitable causes.
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Look Out, Madison Ave.
Aaron Rodgers poised to cash in on Super Bowl MVP award.
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Exhibit A
MLBPA could use Wilpons' situation as leverage in talks.
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A New Hoops Hero
The NBA and Marvel Eertainment sign a multiyear marketing deal.
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Tried And True
Upcoming Heritage Classic seeing more sponsor money than Jan. 1 Winter Classic.
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Evan Almighty
USA Synchro taps Morgenstein to handle sponsorships.
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Cutting All Ties
Moorad nearing deal to transfer D'Backs ownership stake.



