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MLS Dynamo Break Ground On Soccer-Specific Stadium In Houston
Published February 7, 2011
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DYNAMO'S GOLDEN BOY: The CHRONICLE's Ortiz noted De la Hoya “made it clear to Rodriguez that he is adamant about bringing world-class boxing cards to the Dynamo's new stadium.” The Dynamo “will be wise to cross-promote boxing matches with Dynamo games.” Ortiz wrote of de la Hoya, “There's no denying his marketing savvy.” Now that the Dynamo “will get their new stadium next year, the Golden Boy could surely help expand his team's fan base by making the rounds pitching his product, just as he has in boxing” (CHRON.com, 2/6).