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SBD/February 4, 2011/Research and RatingsPrint All
The estimated cost for a 30-second spot during this Sunday's Super Bowl XLV telecast on Fox is $3M, up from an estimated $2.8M last year on CBS. The chart below lists a trend of 30-second spot costs during Super Bowl telecasts (THE DAILY).SUPER BOWL 30-SECOND AD COSTYEARSUPER
NOTE: Super Bowl I was simulcast on CBS and NBC.