Pocono Giving Fans "Worry-Free Weather Guarantee" Danica Continues Sponsorships With Non-Profits Where Does NASCAR Go With Dale Jr. Leaving? NASCAR Tracks Brace For Future Without Dale Jr. Dale Jr. Retiring After '17 NASCAR Season New Groove Makes For Exciting Bristol Race Social Studies: Toyota Racing's Jeff O'Keefe Charlotte Motor Speedway Adds Sun Deck To Turn 4 Fox Sports To Make Strong Pitch At Upfront World Record Jump Scheduled Prior To 'Dega Race
Upcoming Conferences and Events
May 31 - Jun 1
SBD/February 18, 2011/NASCAR Season Preview
Earnhardt's Legacy Presents Benefits, Challenges For NASCAR Broadcasters
Published February 18, 2011
NEW FOR THIS YEAR AT DAYTONA: Fox during Sunday's race will unveil Thermal-Cam, designed to register variations in the heat signature of objects in its line of site. The feature will be used to demonstrate the extreme temperatures that develop during races, the on-track groove cars are using and the difference between new and worn tires (Fox). USA TODAY's Michael Hiestand notes Fox "hadn't settled on a color scheme" for Thermal-Cam as of Thursday. Fox Sports Media Group co-President & co-COO Eric Shanks: "We don't want to make it a radar map -- with green, yellow, red -- showing a storm moving in, but it may end up that way" (USA TODAY, 2/18). Meanwhile, in California, John Maffei notes Fox "plans to have more driver-crew chief radio communications in its telecasts, steering sensors in every Sprint Cup car steering wheel and, at Daytona, two super-slow-motion cameras at turns 2 and 4" (NORTH COUNTY TIMES, 2/18).