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SBD/February 16, 2011/Media
ESPN Draws Criticism For Unique Camera Shots, Coverage Of College Hoops Games
Published February 16, 2011
A NEW VERSION OF SKY WALKER: YAHOO SPORTS' Jeff Eisenberg wrote the overhead camera used during Mississippi State-Kentucky last night was "irritating" and "disorienting." The "only good thing about the overhead camera angle was that it immediately became quality comedy fodder" on Twitter. Eisenberg noted perhaps ESPN "read some of the instant feedback because it seemed as though the network went to the overhead angle less and less as the game went on" (SPORTS.YAHOO.com, 2/15). J.D. Rutledge, who worked the game for ESPN, said, "We were trying to show offensive and defensive sets from above." However, the move "was not received well" based on some online reactions (LEXINGTON HERALD-LEADER, 2/16). An ESPN spokesperson said, “Last night’s use of varying camera angles was part of a larger weeklong initiative to give fans different perspectives of coverage via new and innovative production techniques and enhancements. We consistently strive to balance our use of these elements with fan feedback” (THE DAILY).