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ESPN Putting Its Own Touch On Soccer Coverage In The U.K.
Published February 1, 2011
WATCHING THE STUDIO WHILE THEY'RE AWAY: The HOLLYWOOD REPORTER's Mike Barnes noted Fox Sports is "leveraging its coverage" of Super Bowl XLV Sunday by airing the Liverpool-Chelsea EPL match on Fox Soccer Channel "before the NFL game and sprinkling the coverage with American football flavor." The FSC studio team "will broadcast before and after the Premier League game from the 'Fox NFL Sunday' set in Los Angeles." A "1,000-square-foot 'pitch' will be built on the set, and a live audience will include 40 Chelsea and Liverpool fans, evenly divided." Fox Soccer VP/Production Jason Wormser: "It shows the power of our synergy that we are able to take our studio shows over to the 'Fox NFL Sunday' set to produce our round version of football" (HOLLYWOODREPORTER.com, 1/28).