SBD/January 3, 2011/Research and Ratings

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  • Overnight Nielsen Ratings From New Year's Weekend Sports Telecasts

    The chart below lists overnight Nielsen ratings from sports telecasts during the New Year holiday weekend (THE DAILY).

    TELECAST
    DATE
    NET
    TIME (ET)
    RAT.
    NCAA Basketball: Kentucky-Louisville
    12/31
    CBS
    12:00-2:00pm
    1.8
    Hyundai Sun Bowl: Notre Dame-Miami
    12/31
    CBS
    2:00-6:00pm
    3.3
    Tournament of Roses Parade
    1/1
    ABC
    11:00am-1:00pm
    4.0
    Outback Bowl: Florida-Penn State
    1/1
    ABC
    1:00-3:30pm
    7.6
    Tournament of Roses Parade
    1/1
    NBC
    11:30am-1:00pm
    4.0
    Bridgestone NHL Winter Classic highlights
    1/1
    NBC
    1:00-4:00pm
    1.1
    Golf: ADT Skills Challenge (taped)
    1/1
    NBC
    4:00-6:00pm
    0.9
    Bridgestone NHL Winter Classic: Capitals-Penguins
    1/1
    NBC
    8:00-11:00pm
    2.8
    "The NFL Today"
    1/2
    CBS
    12:00-1:00pm
    3.1
    "NFL on CBS": (regional)
    1/2
    CBS
    1:00-4:15pm
    9.5
    "NFL on CBS": Titans-Colts (71%)
    1/2
    CBS
    4:15-7:30pm
    11.2
    "Fox NFL Sunday"
    1/2
    Fox
    12:00-1:00pm
    3.6
    "NFL on Fox": (regional)
    1/2
    Fox
    1:00-4:15pm
    12.5
    "NFL on Fox": Packers-Bears (56%)
    1/2
    Fox
    4:15-7:30pm
    16.5
    "The OT"
    1/2
    Fox
    7:30-8:00pm
    8.3
    Golf: ADT Skills Challenge (taped)
    1/2
    NBC
    4:00-6:00pm
    0.7
    "Football Night in America"
    1/2
    NBC
    7:30-8:30pm
    6.5
    "Sunday Night Football": Rams-Seahawks
    1/2
    NBC
    8:30-11:30pm
    12.6

    Print | Tags: Nielsen Media Research, Research and Ratings
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