SBD/January 28, 2011/People and Pop Culture

Executive Transactions

NASCAR has hired Talladega Superspeedway Senior Dir of Communications & Consumer Marketing KRISTI KING as Dir of Communications for Competition. NASCAR also hired STEVE PEGRAM as Dir of Stakeholder Communications. Pegram most recently worked for Motorsports Management Int'l, overseeing motorsports communications (NASCAR)....The WNBA Sparks have hired Cartan Tours VP/Business Development DIANA IMHOFF as VP/Marketing Partnerships, UFL Las Vegas Locomotives Dir of Business Management LOU ROSENBERG as Dir of Ticket Sales and Fox Soccer Channel Marketing & Communications Manager BEN ALKALY as Dir of Communications (Sparks)....The NHL has hired former NHLer ROB BLAKE as a Manager in the league's hockey operations department. Blake will work with Senior Exec VP/Hockey Operations COLIN CAMPBELL and his staff (NHL)....The Golf Course Superintendents Association of America has named interim CEO J. RHETT EVANS as CEO. Evans, who has served in the interim role since June, joined the organization in July '09 as COO (GCSAA)....Rodale Inc. has hired PETER ANDERSON as Integrated Sales Manager and JILL CROMWELL as Southeast Advertising Manager across Rodale print and digital titles Runner's World, Bicycling and Running Times, as well as integrated events across each brand (Rodale)....The Heat Group has promoted KEITH HAEBERLE to Dir of Media Production (Heat)....Joyce Julius & Associates has promoted KATACIA TRAMBLE to Senior Dir of Television Research (Joyce Julius)....Minor League Baseball has hired RUSTY MORRIS as Manager of Creative Services. Morris previously has worked as a graphic designer for the UFC and the Magic (MiLB).

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