Jordan Talks Federer Shoe Collaboration Ford Field Gets Title Sponsor For Bowl Game Mazda Inks Deal With Competitor Group Serves & Volleys McDonald's Preps Three Promos Around NFL Season Cowboys, Hublot Unveil Limited Edition Watches U.S. Open Sponsors Go Digital With Activations UA Alters Approach To Women's Activewear Marketplace Roundup Stan Wawrinka Re-Signs With Yonex
Upcoming Conferences and Events
SBD/January 28, 2011/Marketing and Sponsorship
Hitting The Reset Button: Court Denies Unions' Request For Time In EA Case
Published January 28, 2011
The Ninth Circuit Court of Appeals rejected a request from the major sports unions to be given five minutes to argue on behalf of former college football QB Sam Keller in his lawsuit against Electronic Arts. Keller is suing EA for allegedly using his image without his consent. EA is appealing a U.S. District Court judge’s refusal to dismiss the case. The players' unions in November filed a friend of the court brief on behalf of Keller, and earlier this week requested they be given five minutes at the Feb. 15 appeal hearing. The court, without explanation, turned them down. The unions are the NFLPA, MLBPA, NBPA, NHLPA and the MLSPU.