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SBD/January 26, 2011/Research and Ratings
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Snowboarding Shows Greatest Growth Potential Among Action Sports
As Winter X Games 15 gets under way in Aspen tomorrow, sports industry execs feel that snowboarding has the greatest growth potential in the action sports genre, according to results from a Turnkey Sports poll taken in December. Snowboarding finished with 32% of the vote, followed by motocross at 13%. The survey covered more than 1,100 senior-level sports industry executives spanning pro and college sports (Turnkey Sports).
WHICH SPORT SHOWS THE GREATEST GROWTH POTENTIAL
IN THE ACTION SPORTS GENRE?SPORT%Snowboarding32%Motocross13%Skateboarding 12%Rally 6%Skiing 6%BMX 4%Not sure/No response 27%
