Pacers RSN Ratings 35% Lower This Season ESPN's Dave Brown Assists UMass Football SNY's Mets Team Enters Year 10 Together Van Gundy Asked To Tone Down Rhetoric Daytona 500 Lower, But Speedweeks Up Media Notes USA Today SMG Teams With IndyCar Olympic Channel Aimed At Young People In The Works Gymnastics A Boon For Pac-12 Networks Media Notes
Upcoming Conferences and Events
SBD/January 26, 2011/Media
CBS Will Air Preview Series Before Pacquiao-Mosley PPV Bout
Published January 26, 2011
ON A BIGGER STAGE: Arum, a friend of CBS Corp. President & CEO Les Moonves, said that it has "not been determined exactly how CBS will be involved" with the fight. Showtime will produce "Fight Camp 360" to promote the bout, and Arum said that the first three episodes will "air live on CBS first and then on Showtime." The fourth and final episode "will be on Showtime live first and then will be repeated on May 7, the day of the fight, on CBS." Arum asserted that reports of CBS' "The Early Show" being based in Las Vegas the week of the fight are "premature." He said, "We’re working with CBS to see which assets will be available, but I have a firm commitment from Les Moonves that he will lend his full support to this project." Arum noted that Top Rank has "been talking with Moonves and CBS for more than two years about such a deal" (SPORTS.YAHOO.com, 1/25).