SBD/January 20, 2011/Research and Ratings

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  • Yahoo Sports Unique Visitors In December Up 35% Year-Over-Year

    Yahoo Sports was tops in unique visitors among all sports websites in December, according to data from comScore. That figure is up 35.2% from 38.6 million unique visitors during December '09. Among the top 10 sports sites in December, only FanHouse.com saw a year-over-year drop in unique visitors (THE DAILY).

    TOP SPORTS SITES FOR DEC. '10, RANKED BY UNIQUE VISITORS
    PROPERTY
    DEC. '10 (000)
    DEC. '09 (000)% +/-
    Yahoo Sports
    52,123
    38,611
    35.2%
    ESPN.com
    40,158
    27,764
    44.6%
    FoxSports.com
    26,719
    21,854
    22.3%
    NFL.com
    26,276
    20,743
    26.7%
    CBSSports.com
    22,938
    20,761
    10.5%
    Big Lead Sports
    19,059
    17,490
    9.0%
    Turner-SI Digital*
    17,270
    N/A
    N/A
    FanHouse.com (AOL Sports)
    9,728
    12,162
    -20.0%
    NBCSports.com
    8,742
    6,507
    34.3%
    BNQT.com
    7,849
    4,132
    90.0%
     

    NOTE: * = portfolio includes PGATour.com, NBA.com, PGA.com and NASCAR.com.

    Print | Tags: Research and Ratings, ESPN, Yahoo, Fox, CBS, Sports Illustrated, NBC
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