SBD/Jan. 17, 2011/Media

Welcome To The New Digital Age In Sports Business

Welcome to an exciting new age in sports business with the official relaunch of sportsbusinessdaily.com and sportsbusinessjournal.com, which we believe will result in a far deeper and richer news experience.

By establishing a network of coordinated digital offerings, we will serve your news, video and information needs better, faster and more comprehensively.

While our editorial style, mission and distribution format remain unchanged, we have created a far more dynamic and efficient experience for you, the reader.

Abe MadkourHere are just a few of the enhancements you will see:

-- An SBD/SBJ network of sites linked by a top navigation bar that allows easy access to SBD, SBJ, or conferences and our college and university program.

-- More headlines and quicker access to the most-read stories, as well as personalized headlines for stories about the companies you need to follow.

-- A bolder look and feel, featuring larger images, stronger graphics and more news stories.

-- An easy-to-view pop-up Table of Contents, listing every story for that issue of SBD/SBJ.

-- One-click access to all stories and sections, as well as Morning Buzz, Closing Bell, Hot Reads and the full "print issue."

-- Greater ability to follow news by section and favorite reporters.

-- New section names for SportsBusiness Daily. You will see the addition of a section focused on Labor and Agents. We have renamed our section focused on people in the sports business from "Sports Industrialists" to "People and Pop Culture," which more accurately reflects the content in that area. We also have changed the name of our Back of the Book section to "Ratings and Research," as that will be the daily home for data information. We have unified all of our section names with sister publication SportsBusiness Journal to allow for more consistency between the two products.

-- Advanced search pages with more than 12 years of information now will offer results from both SportsBusiness Daily and SportsBusiness Journal.

-- Easy-to-share social media and networking functions.

We have worked diligently not to change the functionality that users have enjoyed for years. You can still easily print the entire issue or scroll through full articles online from section to section, or click on individual stories. We wanted to just make it easier to access the information you need.

Overall, our design and functionality philosophy was to create a clean, elegant and very user-friendly experience. We hope you enjoy it, and we welcome your thoughts and comments.
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