CBS Has Deal To Stream NFL Games Mavericks Struggling On Court, In TV Ratings LeBron Happy With Latest SI Award "GameDay" Draws Highest Audience Since '07 Media Notes SI Names LeBron Sportsperson Of The Year NBC Signs Eight-Year Deal With USA Track & Field Adam Schefter Signs Five-Year Extension With ESPN ESPN: Sub Losses Don't Include New Outlets NFL Viewership Down Among Older Viewers
SBD/Issue 73/Sports Media
Published December 28, 2010
|CBS Bumped Jones' Discussion Of NFL Lockout
Prospects To The Online "Overtime" Feature
The HUFFINGTON POST's Brian Frederick wrote Cowboys Owner Jerry Jones' comments during his recent interview for CBS' "60 Minutes" on the "looming NFL lockout should have garnered more attention," but the "problem is, CBS didn't air them." Rather, CBS "included them in its online 'Overtime' feature, which was likely seen by only a tiny fraction of fans." CBS reporter Scott Pelley asked, "I think the first thing fans want to know from Jerry Jones is -- Is there going to be football next year?" Jones: "What you need to do is address a car wreck years before it gets there. That's when you can do something about it." When asked by Pelley to explain what the "car wreck" was, Jones said, "Basically, the model that we have does not work. The economic model of the NFL that we have, relative to the players does. Not. Work." Pelley also asked, "Do you think (a lockout) would be disastrous for the game?" Jones: "No. I do not. But I know that the sentiment is not to have a lockout." Frederick wrote, "If the first things fans want to know is whether or not there is going to be football, why didn't CBS air this question and Jones' response? CBS made absolutely no mention of the looming work stoppage" (HUFFINGTONPOST.com, 12/23).
FOR THE BIRDS: After Bengals WR Chad Ochocinco Sunday tweeted that he would not be playing against the Chargers, CBS’ Bill Cowher said the NFL “has to step in” to deal with players’ use of Twitter. Cowher: “I will say this, they should eliminate any tweeting up until game time; nothing during the game or until two hours after the game. Listen, I know it’s a new era but this has gone too far.” CBS’ Shannon Sharpe: “I think they should stop tweeting the day of the game. No more tweeting the day of the game. This is getting out of hand now” (“The NFL Today,” CBS, 12/26).
BEST OF THE BEST: In Denver, Dusty Saunders wrote CBS' Verne Lundquist and Gary Danielson were the best college football announcing team this season, and it was an "easy decision." Lundquist and Danielson have the "advantage -- and disadvantage -- of working games in the Southeastern Conference, currently the strongest college league." While their "profiles are high, so is ongoing criticism about their perceived bias," but Lundquist and Danielson, "often in no-win situations, respond admirably week after week." Meanwhile, ESPN/ABC analyst Kirk Herbstreit is "often underrated" (DENVER POST, 12/27).
MAINTAINING STATUS QUO: In S.F., Henry Schulman reported the MLB Giants have "reached tentative agreements on six-year extensions for the well-regarded" TV broadcasting team of Mike Krukow and Duane Kuiper. Krukow "will begin his 21st season behind the microphone," while Kuiper "will return for his 18th consecutive year with the Giants" (S.F. CHRONICLE, 12/24).
KEEPING THE GANG TOGETHER: In N.Y., Bob Raissman cited sources as saying that the Jets and SportsNet N.Y. "recently agreed to a new deal keeping SNY as the 'local' home of the Jets" (N.Y. DAILY NEWS, 12/26).