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SBD/Issue 51/Sports Media
Published November 22, 2010
In N.Y., David Carr examines Rupert Murdoch’s plans for The Daily, an "iPad-centered newspaper” that will launch early next year and incorporate some material from News Corp. units. Fox Sports "will provide some video, according to people putting together the prototype." But the "plan is that a vast majority of the content will be original" (N.Y. TIMES, 11/22).
SOMETHING TO TALK ABOUT: NBC Sports has launched an iPad app centered around its ProFootballTalk and associated blogs. The app, NBC Sports Talk, is available for free. It also incorporates content from other parts of NBC's Sports Talk business: Hardball Talk, Pro Basketball Talk, Pro Hockey Talk, College Football Talk and Inside the Irish. NBC plans to launch Pro Golf Talk soon. Officially released on Nov. 18, the NBC Sports Talk app was the No. 2 free sports app on iTunes as of this morning. “NBC Sports Talk is unique and represents a majority of the visits to NBCSports.com, so we felt it was vital to offer it to the powerful, ever-growing platform of the iPad,” said NBC Sports Digital VP & GM Rick Cordella (John Ourand, THE DAILY).
YES, AND IT COUNTS: In N.Y., Phil Mushnick writes YES Network's Marv Albert and Mike Fratello "did the impossible, late Friday night," when they made the Nets-Kings game "interesting, even entertaining." Fratello's "scold of the Kings as a team that fouls 'as if everyone (on the other team) is going to make every shot' was dead-on." Albert and Fratello "proved that tough-to-watch TV can be salvaged by what amounts to good radio" (N.Y. POST, 11/22).
DOUBLE YOUR PLEASURE: In Dallas, Barry Horn noted Saturday's Florida Atlantic-Texas football game aired on FS Southwest Plus, the latest move in the "impending emergence" of the channel as a "real player in the coming months." FS Southwest is scheduled to air 64 Mavericks games and 61 Stars games, while the number of Rangers broadcasts in '11 is expected to be around the 127 that aired in '10. However, with the "addition of games comes more and more scheduling problems for a single cable network." FS Southwest "hopes to alleviate the headaches by gaining carriage on all local cable and satellite providers for a full-time second network" (DALLAS MORNING NEWS, 11/20).