Yahoo's Forde Balances CFB, Daughter's Swim Meet LeBron Offloads Miami Mansion For $13.4M Weekend Plans: AOL's Dermot McCormack Executive Transactions Names In The News Yankees GM Cashman Profiled As Underestimated Going Off The Grid: New King Of Late-Night? Executive Transactions Names In The News Time Inc. Sports Adds Patty Hirsch
SBD/Issue 34/Sports Industrialists
CBS' LeslieAnne Wade To Start New Media Strategy, PR Firm
Published October 28, 2010
CBS Sports' longtime PR chief LESLIEANNE WADE is stepping down after 17 years to start her own independent media strategy and PR firm, called Wade Media Management. Wade, who started with CBS in '93, has signed CBS as her new company's first client. CBS says it will name an in-house successor to Wade at a later date. Wade, a Senior VP/Communications, will continue to consult on CBS' sports properties, which include CBS College Sports, Showtime Sports and CBSSports.com.