Target To Sponsor '14 MLB All-Star Game Woods Expected to Testify In Civil Suit Attendance Up For Las Vegas Race Phil Jackson Could Join Knicks Front Office Church On Stadium Site Holds Final Service Bonds Begins Stint As Giants Instructor NHL GMs Convene For Annual Meetings Manchester United Lands Richest Kit Deal Ever Lions Owner William Clay Ford Passes Away Sights & Sounds From SXSW
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We have set our sights on outdoor networks and will explore how programmers are positioning themselves with outdoor enthusiasts and where they are focusing their attention to generate revenue. What does the announcement that ESPN will end most of its outdoor programming mean to the outdoor industry overall and does it create opportunities for other participants to become larger players? How are networks working to appeal to advertisers and sponsors, and how are sports properties working with them to attract more viewers? What are the costs? How does online, broadband and in-demand programming come into play? Those are just some of the issues we’ll explore as we head to the great outdoors. Publishing Date: October 18 Ad Close: October 4 Materials Close: October 6.
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